Phia's Cookie Stuffing Scandal Exposes a Diligence Blind Spot
Phia's Cookie Stuffing Scandal Exposes a Diligence Blind Spot
A Bloomberg investigation found that Phia, the AI shopping app founded by Phoebe Gates and Sophia Kianni, used a browser extension to quietly override other publishers' affiliate links and claim commissions it didn't earn. Impact.com suspended the startup's account, and the episode raises hard questions about how $43.5 million in venture funding, backed by a roster of celebrity investors, missed one of the oldest tricks in ad tech.
Related Stories
Business
How Decathlon runs demand forecasting at scale with Chronos
3 hours ago
Business
CEE Startup & Tech Weekly: New SpaceTech Bets
4 hours ago
Business
Sector Snapshot: Space Tech Startup Funding Orbits New Highs
5 hours ago
Business
What the CIA director’s mystery trip to Moscow says about Putin's next move
6 hours ago
Business
LatAm Startups Raise $62.35M in Week 35 Funding Rounds
8 hours ago
Business
Canada's economy grew by 3.3% in the second quarter, showing sharp recovery
9 hours ago
Business
NAVER D2SF Invests in Defense, Manufacturing Infrastructure Startup F4GE
10 hours ago
Business
What matters is not what you build, but who you build it with
11 hours ago