AI for Catalan SMEs: Practical Consulting and Solutions
For years, artificial intelligence seemed like a domain reserved for large corporations with huge budgets and technical teams. This perception is changing. Increasingly, SMEs (shops, hotels, professional offices, clinics, or farms) are discovering that they can automate tasks, better serve their clients, and save time with AI tools that don't require programming knowledge.It is in this context that ExpertBrain arrives in Catalonia, a consultancy specializing in artificial intelligence solutions for businesses. Based in Adeje (Tenerife) and serving all of Europe, the company aims to bring to the Catalan business community a technology that, when applied correctly, ceases to be an abstract promise and becomes a day-to-day tool.The connection to the region is also direct: the company's founder and CEO, Kilian Párraga, is Catalan, a fact that gives even more meaning to ExpertBrain's commitment to bringing AI closer to the country's SMEs.Eight virtual assistants, one for each sectorExpertBrain's best-known product is its vertical AI chatbots: eight specialized assistants, each designed for a specific sector. There are assistants for hotels, e-commerce, dental clinics, physiotherapy, hairdressers, and public administration, as well as an assistant that handles inquiries directly via WhatsApp. All operate 24 hours a day, manage bookings or queries, and adapt to each business's brand image.Processes that run themselvesBeyond customer service, a significant part of AI's value lies in freeing businesses from repetitive tasks. ExpertBrain designs AI-driven automations for invoicing, lead generation, employee onboarding, and inventory management, and develops AI agents capable of chaining multiple actions without human intervention. It even offers a call assistant that answers the phone, routes calls to agents when necessary, and integrates with the CRM.Diagnosis first, technology secondWhat sets the company's approach apart is the order: before implementing anything, it diagnoses the business to identify where AI will genuinely save time or costs. Based on this, its AI consultancy for businesses creates a scalable roadmap and supports the implementation. It's a model designed so that an SME can start simply, without large initial investments or technical knowledge.Results with real clientsThe proposal doesn't remain theoretical. Among the clients already working with ExpertBrain are the town councils of Adeje and Santiago del Teide, and various private companies. One of the most recent examples is the success story with Naturcalabacera, an agricultural project where automation and AI have been applied to daily management. Cases like this, in sectors as diverse as public administration or agriculture, show that artificial intelligence can bring value far beyond the purely technological world.With its arrival in Catalonia, ExpertBrain is targeting one of the markets with the highest density of SMEs in Spain. The invitation to Catalan businesses is simple: start with a diagnosis and discover, without obligation, what AI can do for their business. Their full offering can be explored at expertbrain.ai.
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